HOUSE_OVERSIGHT_028322.jpg
2.99 MB
Extraction Summary
18
People
14
Organizations
4
Locations
2
Events
7
Relationships
9
Quotes
Document Information
Type:
Newspaper article
File Size:
2.99 MB
Summary
This newspaper article from The Times on October 29, 2010, discusses the emerging trend of using high-end art to market luxury real estate, focusing on an exhibition in a Cornwall Terrace mansion in London during the Frieze art fair. The document is tangentially related to the Epstein case through the mention of art dealer Jay Jopling, a known friend of Ghislaine Maxwell, and artists like Damien Hirst and Andy Warhol, whose work was reportedly collected by Jeffrey Epstein. The article itself does not mention Epstein or his illicit activities but was likely collected by investigators to map social and professional networks.
People (18)
| Name | Role | Context |
|---|---|---|
| Kasia Maciejowska | Author |
Writer of the article for The Times.
|
| Jay Jopling | Art Dealer |
A high-profile art dealer who attended the Frieze art fair. Jopling is known to have been a friend of Ghislaine Maxwell.
|
| Claudia Schiffer | Art Enthusiast/Collector |
Mentioned as an art enthusiast who attended the Frieze art fair.
|
| Gwyneth Paltrow | Art Enthusiast |
Mentioned as an art enthusiast who attended the Frieze art fair.
|
| Lily Allen | Art Enthusiast |
Mentioned as an art enthusiast who attended the Frieze art fair.
|
| Wolfe von Lenkiewicz | Curator |
Co-curated 'The House of the Nobleman' exhibition.
|
| Victoria Golembiovskaya | Curator |
Co-curated 'The House of the Nobleman' exhibition.
|
| Sergei Polonsky | Businessman |
Owner of the Russian property firm Mirax, which has a stake in the Cornwall Terrace project.
|
| Cézanne | Artist |
Artist whose work was shown at 'The House of the Nobleman' exhibition.
|
| Picasso | Artist |
Artist whose work was shown at 'The House of the Nobleman' exhibition.
|
| Andy Warhol | Artist |
Artist whose work was shown at 'The House of the Nobleman' exhibition. Epstein was a known collector of Warhol's work.
|
| Tracey Emin | Artist |
Artist whose work was shown at 'The House of the Nobleman' exhibition.
|
| Damien Hirst | Artist |
Artist whose works were shown at 'The House of the Nobleman' exhibition and are prevalent in residences around Regent...
|
| James Simpson | Partner, Knight Frank |
A partner at the real estate firm Knight Frank, involved in the Cornwall Terrace property sales.
|
| Beth Dean | Sales and Marketing Director, Oakmayne |
Sales and marketing director at developer Oakmayne.
|
| Joanna Wood | Interior Designer |
Head of an eponymous luxury interior design firm.
|
| Anita Kohn | Architectural Professional |
Member of the architectural firm Living in Space.
|
| Kamini Ezralow | Designer |
Member of the international design company Intarya.
|
Organizations (14)
| Name | Type | Context |
|---|---|---|
| The Times | ||
| Oakmayne Bespoke | ||
| Frieze | ||
| The House of the Nobleman | ||
| Saatchi Gallery | ||
| Mirax | ||
| Knight Frank | ||
| Christie's | ||
| Culture Label | ||
| Own Art | ||
| Arts Council | ||
| easyart.com | ||
| Living in Space | ||
| Intarya |
Timeline (2 events)
Autumn 2010
The Frieze art fair, a celebrity-soaked event, was held in Regent's Park, London.
Regent's Park, London
Autumn 2010
The 'House of the Nobleman' exhibition, curated by Wolfe von Lenkiewicz and Victoria Golembiovskaya, was held by developer Oakmayne Bespoke in a Cornwall Terrace property during the Frieze art fair.
Cornwall Terrace, London
Locations (4)
| Location | Context |
|---|---|
Relationships (7)
Developer Oakmayne Bespoke held the exhibition 'The House of the Nobleman' in one of its properties.
Co-curated 'The House of the Nobleman' exhibition.
The exhibition was held in connection with the Saatchi Gallery.
His firm, Mirax, has a stake in the Cornwall Terrace project.
Partner at Knight Frank.
Sales and marketing director at Oakmayne.
While not in this document, Jay Jopling is widely reported to have been a friend of Ghislaine Maxwell.
Key Quotes (9)
"The interplay between luxury art and property sales has always existed, but it's only now, starting with Cornwall Terrace, that we are formally doing launches and activities that bring together the two."Source
— James Simpson
HOUSE_OVERSIGHT_028322.jpg
Quote #1
"Even at this top end of the property market, sales need to be 'worked'. It is no longer enough to do a basic stand-alone launch with a residential product. You need to do something unique, stylish and very special to differentiate your brand."Source
— Beth Dean
HOUSE_OVERSIGHT_028322.jpg
Quote #2
"The marriage of the classic Regency properties and contemporary art works really well."Source
— James Simpson
HOUSE_OVERSIGHT_028322.jpg
Quote #3
"It is no longer enough to do a stand-alone launch, even at the top end of the market"Source
— Pull Quote (from Beth Dean)
HOUSE_OVERSIGHT_028322.jpg
Quote #4
"The atmosphere is buzzy, the gallerists are friendly and no piece costs more than £3,000."Source
— Anita Kohn
HOUSE_OVERSIGHT_028322.jpg
Quote #5
"I used to buy randomly, but now I am more focused and collect works on paper — Old Master drawings or Impressionist works, often from sale rooms."Source
— Anita Kohn
HOUSE_OVERSIGHT_028322.jpg
Quote #6
"If you see a work in a gallery that you like closer to home, go back and ask to see more by the same artist. You can then build a relationship with that gallerist and use them as a regular source for pieces that suit your taste and price capacity."Source
— Kamini Ezralow
HOUSE_OVERSIGHT_028322.jpg
Quote #7
"For a series of prints that you have seen before, online could be an option. But don't buy an original painting from a website because so much of it is about texture, feel and perspective."Source
— Joanna Wood
HOUSE_OVERSIGHT_028322.jpg
Quote #8
"so that you don't buy something purely because it fits with your self-imposed criteria. The vital thing is to buy something that you love, because you will be looking at it every single day."Source
— Anita Kohn
HOUSE_OVERSIGHT_028322.jpg
Quote #9
Full Extracted Text
Complete text extracted from the document (5,411 characters)
16
Interiors
THE TIMES Friday October 29 2010
Interiors
THE TIMES Friday October 29 2010
The art of the home deal
Culture can be key to the marketing of a grand property, writes Kasia Maciejowska
Nowadays you have to try a little harder to sell any house. For deluxe developers, having a mutually beneficial link with the fine-art world is a key strategy. At Frieze, the celebrity-soaked autumn London art fair, the developer Oakmayne Bespoke held an exhibition - The House of the Nobleman - in one of the grand London town houses that it has for sale.
The result? Significant interest in the two properties - offers of £29 million and £39 million - with another to go on the market next year, along with the sale of six major artworks.
The properties in Cornwall Terrace overlook Regent's Park, where the fair is held. Frieze was attended by the world's wealthiest collectors, the highest-profile dealers, including Jay Jopling, curators for the top museums and art enthusiasts such as Claudia Schiffer, Gwyneth Paltrow and Lily Allen.
The exhibition, held in connection with the Saatchi Gallery, was curated by two Russians, Wolfe von Lenkiewicz and Victoria Golembiovskaya. Mirax, the Russian property firm owned by Sergei Polonsky, has a stake in the Cornwall Terrace project. Works by Cézanne, Picasso, Andy Warhol, Tracey Emin and Damien Hirst were among those on show in the staircases, bathrooms and attics of the house. James Simpson, a partner at Knight Frank, says: "The interplay between luxury art and property sales has always existed, but it's only now, starting with Cornwall Terrace, that we are formally doing launches and activities that bring together the two."
Beth Dean, the sales and marketing director at Oakmayne, agrees: "Even at this top end of the property market, sales need to be 'worked'. It is no longer enough to do a basic stand-alone launch with a residential product. You need to do something unique, stylish and very special to differentiate your brand."
Simpson says that there are more Damien Hirst works in the residences surrounding Regent's Park than in any other London location: "The marriage of the classic Regency properties and contemporary art works really well."
cornwallterrace.co.uk, knightfrank.co.uk, christiesgreatestates.com
cornwallterrace.co.uk, knightfrank.co.uk, christiesgreatestates.com
66
It is no longer enough to do a stand-alone launch, even at the top end of the market
It is no longer enough to do a stand-alone launch, even at the top end of the market
Main picture: The interior of a Cornwall Terrace mansion; Regent's Park, above, is just on the doorstep; and the art collector Claudia Schiffer, below, at this year's Frieze art fair in London
Luxury art
Sales figures from Christie's and Knight Frank show that the purchase of a luxury property is frequently followed by a string of high-value art purchases. Christie's even takes extremely valuable works to the new home before it has been purchased, as a test run. If it is not suitable, the piece is returned free of charge. A room is usually decorated in keeping with the work of art, rather than the reverse.
Sales figures from Christie's and Knight Frank show that the purchase of a luxury property is frequently followed by a string of high-value art purchases. Christie's even takes extremely valuable works to the new home before it has been purchased, as a test run. If it is not suitable, the piece is returned free of charge. A room is usually decorated in keeping with the work of art, rather than the reverse.
How to pick up affordable art without the hassle
Anyone looking to pick up more modestly priced works of art may encounter an obstacle - a snooty gallery owner questioning you about what pieces you already own. However, you can avoid such terrifying scenarios by buying online. Culture Label recently opened an online art shop, with work from 550 artists costing between £100 and £2,000. The shop is a collaboration with Own Art, an Arts Council initiative, through which you can pay in interest-free instalments.
Meanwhile, the website easyart.com, which tailors its artworks to buyers with interior decoration in mind, has launched an iPhone app that lets you test 50,000 prints, in different frames, in a picture of the room that you wish to decorate.
Not everyone recommends buying online, however, as we discovered by asking top interior designers for their tips on purchasing art for your home.
Joanna Wood, head of the eponymous luxury interior design firm, firmly states that buying online is never a good idea for original artworks. "For a series of prints that you have seen before, online could be an option. But don't buy an original painting from a website because so much of it is about texture, feel and perspective."
Wood shops for works in the streets off Piccadilly, but also recommends the Art London fair for affordable pieces, as does Anita Kohn, of the architectural firm Living in Space, who also loves the Affordable Art Fair. "The atmosphere is buzzy, the gallerists are friendly and no piece costs more than £3,000," she says. "I used to buy randomly, but now I am more focused and collect works on paper - Old Master drawings or Impressionist works, often from sale rooms."
Kamini Ezralow, of the international design company Intarya, recommends scouring markets and galleries when travelling to pick up local art and craft pieces: "If you see a work in a gallery that you like closer to home, go back and ask to see more by the same artist. You can then build a relationship with that gallerist and use them as a regular source for pieces that suit your taste and price capacity."
Kohn recommends starting with prints and advises shopping with an open mind "so that you don't buy something purely because it fits with your self-imposed criteria. The vital thing is to buy something that you love, because you will be looking at it every single day".
[Image of an iPhone displaying the 'easy art' app]
HOUSE_OVERSIGHT_028322
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